ULFAH ZULKARNAIN, N.; OSLY USMAN; ANNISA LUTFIA. PENGARUH USER EXPERIENCE, ACCURACY OF RESPONSES, PERSONALIZATION USER ENGAGEMENT DAN RETENTION CHATGPT. JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI, [S. l.], v. 2, n. 4, p. 405–412, 2025. DOI: 10.61722/jemba.v2i4.1213. Disponível em: https://ejurnal.kampusakademik.my.id/index.php/jemba/article/view/1213. Acesso em: 25 feb. 2026.