SYAFARAH, A. G.; NADYA FADILLAH FIDHYALLAH; ANNISA LUTFIA. PENGARUH INFLUENCER MARKETING, CONTENT MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP PURCHASE DECISION PADA PENGGUNA ONLINE RUANGGURU DI JAWA BARAT. JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI, [S. l.], v. 3, n. 1, p. 806–816, 2026. DOI: 10.61722/jemba.v3i1.2145. Disponível em: https://ejurnal.kampusakademik.my.id/index.php/jemba/article/view/2145. Acesso em: 1 feb. 2026.