Analisis Peran Tanggung Jawab Sosial dalam Menambah Nilai Perusahaan dan kesejahteraan masyarakat: Studi kasus pada Perusahaan pertambangan

Abstract

Corporate Social Responsibility (CSR) is a form of corporate social responsibility that must be carried out in Indonesia in accordance with government regulations. CSR includes initiatives to empower communities, improve the quality of life, and protect the environment, which ultimately contributes to increasing company value. This study aims to analyze the CSR strategies implemented by mining companies in increasing company value and community welfare. This research uses a descriptive qualitative approach with data collection techniques through literature studies, interviews, observation, and documentation. The data analysis technique used is the Miles and Huberman model, which includes data collection, data reduction, data presentation, and conclusion drawing. The results showed that mining companies' CSR strategies include community empowerment programs, environmental preservation, and local infrastructure development. Examples of programs identified include job skills training, environmental conservation, and construction of public facilities. Overall, these CSR initiatives contribute significantly to increasing company value as well as creating sustainable community welfare.